Indonesia –based online marketplace-cum-auction-platform for fishery products Aruna, has announced in statement that it has raised US$5.5 million.
Existing investors East Ventures, AC Ventures, and SMDV were the same firms that reinvested.
The fresh funds according to Aruna, will be used to boost its fisherman community ecosystem by expanding to more coastal areas and scale its operations into new domestic and export B2B markets.
Founded in 2016 by Farid Naufal Aslam, Indraka Fadhillah, and Utari Octavianty, Aruna is an online platform that leverages on technology to create a sustainable and fair-trade ecosystem for fish and marine products.
“Aruna’s mission is to make the sea a better livelihood for all. E-commerce helps create more fairness and transparency in the fishing industry, as well as making a more efficient supply chain. By reaching more coastal areas across Indonesia, Aruna joined the effort in building economic equality in Indonesia,” CEO Aslam.
“Aruna remains optimistic to reach further growth in the middle of the pandemic. As a source of protein and a multitude of nutrients that are essential for the immune system, fishery commodities are products that consistently have growth in demand even amidst the pandemic,” Aslam continued .