Lokalise bags $6m to accelerate product localization

Lokalise

Lokalise announced it has raised $6 million funding round led by Mike Chalfen, with Andrey Khusid, Nicolas Dessaigne, Des Traynor, Matt Robinson and others also participating.

The Latvian startup focuses on translation and localization of apps, websites, games and more. The company provides a software-as-a-service product that helps you improve your workflow and processes when you need to update text in different languages in your product.

When it’s time to ship an update, many companies waste time at the last minute as they still need to translate new buttons and new text in other languages. It’s often a manual process that involves sending and incorporating files with long lists of text strings in different languages.

“As a matter of fact, the most popular tools used in localisation processes are still Excel and Google Sheets. Next come internally-built scripts and tools,” co-founder and CEO Nick Ustinov.

Lokaliseis all about speeding up that process. You can either manually upload your language files or integrate directly with GitHub or GitLab so that it automatically fetches changes.

You can then browse each sentence in different languages from the service. Your team of translators can edit text in the Lokalise interface. As a web-based service, everybody remains on the same page.

The startup now has 1,500 customers, such as Revolut, Yelp, Virgin Mobile and Notion. It currently generates $4 million in annual recurring revenue.

Overall, Lokalise solves a very specific need. It is probably overkill for many companies. But if you ship often and you have customers all around the world, it could speed up the process a little bit.

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