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Pimloc snags $1.8m for its AI-based tools

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UK-based Pimloc has closed a $1.8million seed funding round led by Amadeus Capital Partners. Existing investor Speedinvest and other unnamed shareholders also participated in the round.

The 2016-founded computer vision startup launched an AI-powered photo classifier service called Pholio in 2017 pitching the service as a way for smartphone users to reclaim agency over their digital memories without having to hand their data over to cloud giants like Google.

It has since pivoted to position Pholio as a “specialist search and discovery platform” for large image and video collections and live streams such as those owned by art galleries or broadcasters and also launched a second tool powered by its deep learning platform. This product, Secure Redact, offers privacy-focused content moderation tools enabling its users to find and redact personal data in visual content.

An example use-case it gives is for law enforcement to anonymize bodycam footage so it can be repurposed for training videos or prepared for submitting as evidence.

“Pimloc has been working with diverse image and video content for several years supporting businesses with a host of classification, moderation and data protection challenges (image libraries, art galleries, broadcasters and CCTV providers.

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